Creative
Strategist

The goal is to stand out and win... the rest is history

Brands I’ve worked with

Creative Cunning

I solve communication challenges using creative strategies that cleverly combine smart exploration, strong ideas, compelling narratives and tech.

Discovery

I uncover data, findings, and insights to build clear models of understanding to know exactly where to aim.

Ideas

I make bold creative decisions backed by strategy and concept so brands stand apart, outsmart the rest, and win.

Storytelling

I write copy and content with narratives that connect people, shape experiences, build brands, boost recall, and drive results.

Tech

I implement and integrate tech and AI to become allies in planning, defining, executing, and measuring creative strategy.

Strategy turns brands into powerful rivals

This game of comms, content, and marketing is for those who play to win.

Collections

Strategy, creativity, storytelling, and tech all working together

Collection

Tech in action

Collection

Content & Narrative

Collection

Strategy and planning

Creative strategy made to win

Creative strategy made to win

What I love doing

Creative strategy made to win

I work on assembling strategy, creativity, storytelling, and technology to solve communication and branding problems, achieve differentiation, and win.

Transformo insights en estrategias, ideas en narrativas, ejecución en resultados.
Strategy and creative narrative must be one mechanism to differentiate brands and make them winners.

Juancka

Creative Strategy Director

Latest content

Creating a Blog Is a Pain

“Making a blog on WordPress, besides taking up time I don’t have, is quite tedious and complicated with the absurd number of tools, plugins, options, and...

How to Build Creative Muscle

The Creative Muscle How to train your mind to come up with killer ideas. Just like the gym—minus the sweat on your face (well, almost). Creativity isn’t a mystical...

Knowing how to read and write pays off big time

Read well. Write better. (or how to stop sounding like a soulless robot) Yeah, I know. It sounds basic. Like something your teacher told you in school, right next to...

Cases